¡¡Strategic Objectives


¡¡¡¡¡¡Taking the hotel industry for its dominant industry, the real estate industry for its pillar industry, and the building material industry and others for its rising industries; building up a perfect platform for the Group's headquarters for integrated management and investment & financing; become an investment holding group in five years with an annual sales volume of 5.0 billion yuan.
Hotel Industry
¡¡¡¡¡¡Further developing the core capacity of managing high grade star hotels, building flagship hotels of the industry, improving the platform and system of chain management and extending the business of exporting hotel management, so as to become a leading firm in the hotel industry of China.
Real Estate Industry
¡¡¡¡¡¡Raising the intensive management capacity and bringing into full play the superiority of comprehensive development of housing, hotels and large-sized commercial properties, so as to form a national well-known brand of real estate firm with unique development mode and profit model.
Industry
¡¡¡¡¡¡In conformity with the guide of the national industrial policy, actively getting involved in the new industry of environmental protection, so as to breed seed business for the steady and sustainable development of the Group.




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